About Finance
Simplify Finance. Focus on Growth.
Our Story
Bridging Europe and our delivery hub
Finance was founded by European-based finance professionals who understood first-hand the pain and complexity of accounting. They saw how month-end closes, reporting obligations, and financial admin constantly pulled founders away from what really matters. growing their business.
Rather than accepting that as the norm, Finance was created to take that burden away. By connecting European businesses with highly qualified accountants in our delivery hub who work directly inside clients’ own finance systems, companies can finally focus on growth instead of spreadsheets. No proprietary platforms, no lock-in, no compromises.
The name Serana comes from Serendib, an ancient name evoking trade and connection, reflecting the operational bridge between Europe and our delivery hub that sits at the heart of the business.
The founding principle is simple: founders should focus on building their business, not wrestling with finance admin. Finance exists to make that possible.
Our Name
Why Serana?
Serana is an ancient name evoking trade and connection. a historic hub of trade, connection, and resourcefulness. It reflects the bridge we build between European businesses and world-class finance talent.
How We Are Different
What sets us apart
Your systems, your control
Our team works directly in your tools. your data never leaves your four walls.
Fast & reliable communication
European management means your timezone, your language, no delays.
Multi-entity experience
Built for businesses with multiple European entities and intercompany complexity.
~40% cost savings vs in-house
Senior capability at lower cost. without compromising quality.
Hands-on and proactive
We flag issues, suggest solutions, and drive action. not just report numbers.
Corporate responsibility
We offer above-market compensation, career growth paths and development for our team.
Our Commitments
Measurable guarantees
Month-end close in less than 7 working days
Accuracy on all deliverables
95% accuracy on all deliverables. Month-end close in less than 7 working days. Weekly cash visibility updates.
A global team, locally embedded Europe and Sri Lanka
Amsterdam
Netherlands
ManagementStrategic leadership and client operations.
Berlin
Germany
ManagementEuropean operations and business development.
Colombo
Delivery Hub
Accountants & FinanceDedicated accounting professionals.